# www.casted.us > AI-optimized mirror of www.casted.us containing 50 pages totalling 100,092 words of clean markdown content, structured data, and semantic HTML. Original source: https://www.casted.us/. Last updated: 2026-04-25T19:58:54.566Z. Each page is available as HTML (with JSON-LD structured data) and Markdown (text-only, ideal for LLMs and RAG). ## Homepage - [Host, Repurpose, and Measure Your Podcast to Drive Real Business Results](/site-root.html): We're the podcast content marketing platform for B2B brands that execute. Get the podcast content strategy to grow listeners and seriously impact the bottom line. (689 words) ## Articles & Blog Posts - [blog/how-we-wrung-out-the-casted-podcast-to-create-what-happened-when-hubspot-hit-record.html](/blog/how-we-wrung-out-the-casted-podcast-to-create-what-happened-when-hubspot-hit-record.html) (1 words) - [(Re)Sessions Lesson #1: Repurpose Existing Content for Maximum Value](/blog/resessions-lessons-1-repurpose-existing-content-for-maximum-value.html): Learn from content marketing experts about how powerful repurposing content can be during a recession. (3,540 words) - [blog/how-to-develop-stellar-social-media-content/index.html](/blog/how-to-develop-stellar-social-media-content/index.html) (1 words) - [blog/best-social-media-to-promote-a-podcast/index.html](/blog/best-social-media-to-promote-a-podcast/index.html) (1 words) - [blog/start-on-the-inside-to-impact-the-outside/index.html](/blog/start-on-the-inside-to-impact-the-outside/index.html) (1 words) - [blog/how-bluecat-amplifies-their-show-content/index.html](/blog/how-bluecat-amplifies-their-show-content/index.html) (1 words) - [blog/how-misfit-media-connected-with-audience-through-multimedia-content.html](/blog/how-misfit-media-connected-with-audience-through-multimedia-content.html) (1 words) - [blog/openview-wrings-out-podcast/index.html](/blog/openview-wrings-out-podcast/index.html) (1 words) - [The 3 Keys to Audience Growth](/blog/the-3-keys-to-audience-growth/index.html): In this episode of How B2B Podcasts Grow Up, Casted's CEO Lindsay Tjepkema and her guests from Flip, Lumavate, Wunderkind, and Stirista discuss Stage 3 of the B2B Podcast Maturity Curve: Audience Growth. (3,594 words) - [Why Casted Is the Best Podcast Hosting Platform for Your Overall Content Marketing Strategy](/blog/why-casted-is-the-best-podcast-hosting-platform-for-your-overall-content-marketing-strategy.html): Easily publish, manage, and promote your B2B podcast and video with The Casted Platform. (706 words) - [blog/the-next-generation-of-b2b-content-marketing-the-b2b-podcast-maturity-curve.html](/blog/the-next-generation-of-b2b-content-marketing-the-b2b-podcast-maturity-curve.html) (1 words) - [Where Can I Promote My Podcast?](/blog/where-can-i-promote-my-podcast/index.html): The best places to promote your podcast are wherever your customers are. Learn how to attract and engage new customers through podcast promotion. (1,354 words) - [Adding Value to Your Community Through Podcasting with Morales Group’s Seth Morales](/blog/adding-value-to-your-community-through-podcasting-with-morales-groups-seth-morales.html): Morales Group's Seth Morales shares his perspective on how you can help your CEO see the value in podcasting. (6,401 words) - [10 Steps to Creating a B2B Podcast Content Strategy](/blog/10-steps-to-creating-a-b2b-podcast-content-strategy.html): Get the lowdown on the 10 steps you can take to build your own B2B podcast content strategy and reach and engage your audience wherever they prefer. (1,064 words) - [Casted for Startups](/startups/index.html): Streamline your podcast content distribution process with Casted by publishing, repurposing and analyzing your audio and video content all in one location. (1,165 words) - [blog/make-the-show-you-want-jeremy-donovan/index.html](/blog/make-the-show-you-want-jeremy-donovan/index.html) (1 words) - [How to Create Consumable Content with a B2B Podcast](/blog/how-to-create-consumable-content-with-a-b2b-podcast.html): The typical content channels are becoming overly crowded. Find out how brands are creating consumable content with their B2B podcasts and why it’s a must. (990 words) - [How Marketing Teams Can Use an Amplified Marketing Platform and Themes to Find Success](/blog/how-marketing-teams-can-use-amplified-marketing-platform-and-themes-to-find-success.html): An Amplified Marketing Platform and Casted Themes give marketers the power to plan, amplify, and measure content better. (1,181 words) - [blog/attention-arbitrage-when-narrow-ideas-are-perfect-with-zoominfos-sam-balter.html](/blog/attention-arbitrage-when-narrow-ideas-are-perfect-with-zoominfos-sam-balter.html) (1 words) - [Conversations You Should Turn into Content](/blog/conversations-you-should-turn-into-content/index.html): Communication in marketing has to go beyond talking to a would-be audience. Instead, to engage and grow audiences, we need to create meaningful conversations. (1,397 words) - [Founder Series: Why We Use Our Own Platform](/blog/founder-series-why-we-use-our-own-platform/index.html): There’s no denying the power of B2B podcasting and how wringing it out can amplify your content strategy. Find out why we chose Casted for our content strategy. (1,051 words) - [Editorial Content: What It Is and Why It Is Important](/blog/editorial-content-what-it-is-and-why-it-is-important.html): Learn about how editorial content helps humanize your brand and build trust with your audience. (732 words) - [Set Up Your Supply Chain With Sam Jacobs](/blog/set-up-your-supply-chain-with-sam-jacobs/index.html): Host of The Sales Hacker Podcast, Sam Jacobs talks about how by strategically setting up your supply chain, traction and success will begin to follow. (5,719 words) - [How to Promote a Podcast: 10 Best Practices for Marketing Your Podcast](/blog/10-best-practices-for-marketing-your-podcast/index.html): B2B podcasting leaves many brands in uncharted waters when it comes to promoting them. We show you how to get your content in front of the B2B podcast audience. (1,325 words) - [How to Measure the Value of Your Podcast with Casted and Hubspot](/blog/how-to-measure-the-value-of-your-podcast-with-casted-and-hubspot.html): How using Hubspot and Casted together can help you measure the value that your podcast creates for your brand. (831 words) - [Get to Know Your Podcast and Video Audience](/know-your-audience/index.html): Casted allows you to measure podcast success with data analytics. Clearly identify content that drives the most value and see what's outperforming with specific segments. (344 words) - [Getting More Out of the Content from Your Live Events](/blog/getting-more-out-of-the-content-from-your-live-events.html): With many people pivoting to virtual events, you need to do more with your content. We show you some ways you can use your events to create more engaging content. (1,326 words) - [B2B Podcast Maturity Curve](/maturity-curve-stage-5/index.html): Hello Stage 5! You've ascended the B2B Podcast Maturity Curve. (576 words) - [Why Podcasts are a Multitasker’s (and Marketer’s) Best Friend](/blog/why-podcasts-are-a-multitaskers-and-marketers-best-friend.html): Americans are hungry for stories—and they’re listening to branded messages. Find out why branded podcasts provide thought-provoking content that listeners crave. (912 words) - [Getting to Know James Serra](/blog/getting-to-know-james-serra/index.html): Learn about James Serra, the Video Production Manager at LogicGate, how he got his start in marketing, and how his love for music has inspired his career. (565 words) - [Snuffing Out Podcast Bullsh](/blog/snuffing-out-podcast-bullsht-with-lumavates-stephanie-cox-and-michelle-lawrence.html): In this special session from our AMPLIFY event, Lumavate’s President and Host of the Real Marketers Podcast, Stephanie Cox, and Senior Marketing Specialist, Michelle Lawrence share their thoughts on how a podcast fits within a marketing strategy. And you probably won’t be surprised to learn that they also know from personal experience how a podcast can fuel your content strategy and make it easier to ahem...amplify your content to feed all your other channels. (3,950 words) - [Publish Podcasts & Videos](/publish-podcasts-video/index.html): Our multimedia content marketing tool allows you to upload your audio and video content and quickly syndicate it to channels like Apple, Spotify and Youtube. (280 words) - [Getting to Know Anthony Chiulli](/blog/getting-to-know-anthony-chiulli/index.html): In this episode, we talk to Anthony Chiulli, Sr. Product Marketing Manager at Iterable, about leg modeling, email deliverability and of course, podcasting. (759 words) - [Publish with Casted](/solutions/publish/index.html): Casted's podcast hosting platform allows you to publish, host, syndicate and distribute content across multiple channels and formats seamlessly you can do more with less. (199 words) - [How a B2B Podcast Helps Build Meaningful Customer Relationships](/blog/how-a-b2b-podcast-helps-build-meaningful-customer-relationships.html): Find out why B2B podcasts are perfect for building trust and credibility with customers and strengthening relationships and long-term loyalty. (947 words) - [The Power of Audio with ZoomInfo's Sam Balter](/blog/the-power-of-audio-with-zoominfos-sam-balter/index.html): ZoomInfo’s Sam Balter discusses the power of audio and how to create a show that really focuses on solving problems for you audience. (734 words) - [Introducing The Tic](/blog/introducing-the-tic/index.html): Learn more about a new bi-weekly newsletter and weekly podcast brought to you by Casted where will bring you authentic conversations with amazing marketers. (897 words) - [15 Creative and Unique Ideas For Your Next Podcast Segment](/blog/15-creative-and-unique-ideas-for-your-next-podcast-segment.html): Discover 15 podcast segment ideas to spice up your B2B show's next episode. (850 words) - [Casted Pricing](/pricing/index.html): We're the B2B podcast platform that empowers marketers to leverage podcast and video marketing to drive connections and conversions. View our pricing options. (160 words) - [Casted is Committed to Making Conversation the Future of Marketing](/blog/casted-is-committed-to-making-conversation-the-future-of-marketing.html): Conversation is the future of marketing. Casted's CEO, Lindsay Tjepkema, discusses the platform and how it can help manage, activate, and measure shows. (869 words) - [B2B Podcasting: Downloads as a Currency](/blog/downloads-as-a-currency/index.html): Owning your audience means understanding what they do next. Find out why the days of measuring your podcast with downloads, anecdotes, and your gut are over. (666 words) - [4 Easy Ways to Use Video in Your Podcasting Strategy](/blog/4-ways-to-use-video-podcast-strategy/index.html): Video podcasts unlock new opportunities for B2B podcasts. Check out 4 easy ways to use video in your B2B podcasting strategy. (6,686 words) - [Making Your Podcast Process a Success with David Poole](/blog/making-your-podcast-process-a-success-david-poole/index.html): Explore how to think of your B2B podcast as a key component in your pipeline marketing strategy and how to create a podcast process, like Georgian Partners. (9,106 words) - [Over Communicating with Your Team is the Key to Alignment](/blog/overcommunicating-with-your-team-is-key-to-alignment.html): Remote work can be hard on teams, so communication is vital. We discuss staying connected through daily Zoom calls, Slack check-ins, or an internal podcast. (6,682 words) - [thoughtbot's Smashingly Successful Podcast Strategy with Lindsey Christensen](/blog/thoughtbot-podcast-strategy-lindsey-christensen/index.html): Listen in to this episode, as Lindsey Christensen gives us a behind-the-scenes look at thoughtbot’s podcast strategy and shares how the shows have evolved. (7,874 words) - [Keeping Remote Teams Connected with Woven's Tim Hickle](/blog/keeping-remote-teams-connected-with-woven-tim-hickle.html): Explore how your company’s internal podcast can create structure and build relationships for a remote workplace or WFH team, from guest Tim Hickle. (10,520 words) - [Transform Your B2B Podcast into an ABM Powerhouse with Terminus' Jim Gilkey](/blog/transform-your-b2b-podcast-into-an-abm-powerhouse-with-terminus-jim-gilkey.html): Terminus’ Jim Gilkey joins Casted’s CEO Lindsay Tjepkema to discuss all the ways a B2B podcast can drive your company’s ABM strategy on this episode of The Casted Podcast. (7,627 words) - [3 Podcasting Gurus on How to Put Your Audience First](/blog/first-comes-audience-then-comes-everything-else/index.html): You must have an audience to sustain your podcast—without listeners your message is lost. We share 3 podcasting gurus’ tips on identifying and serving your audience. (5,774 words) - [Well, this is disappointing.](/demo/index.html): Request a demo of Casted and start taking the guesswork out of your content marketing strategy. (40 words) ## Resources - [Full Page Index](/index.html): Browse all cached pages with rich metadata - [About This Cache](/content/about.html): Methodology, technical details, and usage guidelines - [XML Sitemap](/content/sitemap.xml): Machine-readable sitemap for crawler discovery - [Robots.txt](/content/robots.txt): Crawler directives